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Airport Websites – A Missed Mobile Opportunity

Airport websites are a missed opportunity to increase sales and make for a pleasant stay. While many people browse the airline websites for travel tips on baggage, security checkpoint details, and of course flight details and schedules, very few people would actually go to the airport website to look up flight schedules. Indeed, most visitors come to the website while already at the airport (72%).

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Quick-UX. Quick Heuristics for User eXperience. « The Product Guy

a quick assessment methodology of User eXperience

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This Playout Intelligence blog post by Thorsten Claus is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 3.0 United States License.

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