An excellent (German) article by BITKOM summarizes business challenges, decision points, and business models of cloud-based solutions. BITKOM segments the “Cloud” space into Software, Platforms, and Infrastructure. While this is all true and good for current business, the Cloud stack looks more like Information, Relationships, Services, Platforms, Infrastructure, and Networks.
Average ad revenue in the US per subscriber per year will be…. tada: $4.86. And that’s in 2013. So even if Carriers would get 100% of this – which they won’t – 40 cents per month additional revenue is not really the biggest opportunity. But there’s more to the game.
Whoever says that storage, hardware and bandwidth are ridiculously cheap by now should try and scale (and keep operating) cloud storage for 500k+ users – or roughly $23k per month for me. While economies of scale benefit ad-based business models, they also exponentially grow your storage costs – in the worst case for things no one ever wants to see again and you can not delete without driving away your customers.
I’m glad that Stephen goes a step further and points to holistic brand tracking, integrated purchase funnels, and digital segment profiles. clipped from www.mediapost.com The report was created for the IAB to explain the online advertising sector to public policy makers, and literally calculates how much the Internet is worth to the U.S. economy. In [...]
Rich Internet (micro) TV portals with increasing interactivity are emerging. They include social as well as media immersion – more than just content, but a complete platform. The question is what telecoms can offer as a platform provider.
Most amateur database programmers will answer you that any kind of application “basically only needs one big table”. Well, Twitter has proved them wrong. Just throwing more resources at a problem isn’t necessarily the best idea if your design is already flawed. That is also true for cloud-based testing, or even cloud-based testing of your cloud-based applications.
Everyone is talking about console-less gaming or game streaming, but noone is talking about the Internet Service Provider’s business in it.
Content © Playout Intelligence
Proudly powered by WordPress
Theme designed by Artisan Themes